Google Universal Analytics
Get the exclusive 135 page Made in Fuel LAB Ebook and course slides covering the following Topics on Universal Analytics:
Table of Contents
BASIC MODULE
- What is Google Analytics
- How to Install It Correctly
- What is Google Tag Manager
- How to Install It Correctly
STARTER MODULE
- The Google Analytics interface
- Audience Reports
- Acquisition Reports
- The Difference Between Metrics and Dimensions
- Full Reports
- Behavior Reports
- Objective Reports
- Set up Conversions in Google Analytics
INTERMEDIATE MODULE
- Apply Filters to Google Analytics Views
- How to Create Custom Dimensions
- How to Create Custom Metrics
- Set up Internal Website Search
- Use Audiences
- Difference Between Bounce Rate and Exit Rate
- Measure Google ADS Campaigns
- Difference between Users and Sessions
- Connect Google Search Console to Google Analytics
ADVANCED MODULE
- Set up Advanced Ecommerce Tracking
- How to use REGEX Regular Expressions
- Types of objective correspondence
- Track Indirect Conversions
- Cross Domain and Cross Subdomain Tracking
- Measure Custom Campaigns
INCLUDED IF YOU ARE A MEMBER
Get the Ebook
- 135 pages
- Digital
- A4 vertical
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Google Universal Analytics Full Course
A series of extensive videolessases that allow you to fully govern the Universal Measurement Protocol (analytics.js) and become an expert in Google Analytics.
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