Google Universal Analytics

Get the exclusive 135 page Made in Fuel LAB Ebook and course slides covering the following Topics on Universal Analytics:

BASIC MODULE

What is Google Analytics
How to Install It Correctly
What is Google Tag Manager
How to Install It Correctly

STARTER MODULE

The Google Analytics interface
Audience Reports
Acquisition Reports
The Difference Between Metrics and Dimensions
Full Reports
Behavior Reports
Objective Reports
Set up Conversions in Google Analytics

INTERMEDIATE MODULE

Apply Filters to Google Analytics Views
How to Create Custom Dimensions
How to Create Custom Metrics
Set up Internal Website Search
Use Audiences
Difference Between Bounce Rate and Exit Rate
Measure Google ADS Campaigns
Difference between Users and Sessions
Connect Google Search Console to Google Analytics

ADVANCED MODULE

Set up Advanced Ecommerce Tracking
How to use REGEX Regular Expressions
Types of objective correspondence
Track Indirect Conversions
Cross Domain and Cross Subdomain Tracking
Measure Custom Campaigns

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135 pages
Digital
A4 vertical

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135-page ebook

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Google Universal Analytics Full Course

A series of extensive videolessases that allow you to fully govern the Universal Measurement Protocol (analytics.js) and become an expert in Google Analytics.

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